Every platform gives you one link and takes everything else. Yours should send people to your recipes and your writing, and it should tell you whether that worked instead of leaving you to guess from a follower count.
The default link-in-bio is a stack of grey buttons that looks like everyone else’s. Yours carries your voice, groups what belongs together, and puts the thing you actually want clicked at the top.
This week’s recipe, the newsletter, the classes, the shop. Sections keep a hub readable once it grows past four links, which every hub does by about month three.
The hub uses the same voice as everything else you publish, so someone arriving from a video recognises it as yours before they’ve read a word.
Point people at a specific recipe, your blog, or your cookbooks, and not a homepage they then have to navigate from. Links into Tasteze get checked, so a hub cannot send a reader somewhere they cannot go.
A hub without numbers is a guess. Yours shows what got clicked and when, so you can tell the difference between a post that landed and a post that merely posted.
See which links carry the traffic and which ones nobody touches. Enough to act on: move the good one up, retire the dead one. Not so much that it becomes a second job.
A running list of the most recent clicks, so after a video goes out you can watch it arrive instead of waiting a day to find out whether it did.
The hub is the same partner account as your blog, your images and your cookbooks. No separate service, no separate bill, no second login.
The link hub comes with the partner program, alongside the blog, the image studio and cookbooks. Chef tier, by application.